A well-designed logo, mark or brand is a cornerstone in a company’s chances at marketing effectiveness. Logos should be easily recognizable, symbolize and convey an idea, mission, or product plus they must provide a solid base on which to build subsequent advertising collateral, marketing campaigns and precipitating promotional endeavors.  With an effective logo in hand, a company now needs a set of rules to help perpetuate advertising and promotional items across an ocean of potential formats and venues for marketing. We create and coordinate this set of logotypes, brands/icons, slogans, colors, shapes, typefaces, imagery and so on, creating and applying these rules to the full gamut of advertising and promotional items so that the eyes and mind of the viewer are persistently reminded of your company’s intended message regardless of the promotional vehicle used. A successful corporate identity acts like the tip of the spear allowing the point to be driven home with the force of an entire company behind it.  Are your customers getting the point?